How to Effectively Engage Your Audience Through Email Marketing
December 22nd 2020 Marketing Kevin George Email marketing is no longer Spray and pray. You cannot do those once customary ‘Email blasts’ to every subscriber on your contact list. The... Read More
How to Build a Brand Ambassador Network on Instagram
December 22nd 2020 Marketing Kristen Matthews Can you believe Instagram is now 10? Boasting 1 billion users, it’s surely not a platform that you have ignored as a marketer or... Read More
Announcing Adweek’s Acquisition of Social Media Week
January 5, 2021 Business SMW Staff Since 2009 we’ve made it our mission to help you, our loyal community members, play a pivotal role in an engaged and elevated conversation... Read More
How Google is Preparing for Fully Immersive AR Environments
January 5, 2021 Marketing Erica Perry One of the most popular uses of AR on mobile is the ability to change your appearance through accessories, clothes, and makeup. This trend... Read More
How to Win Social Media Conversions After The Holiday Rush
It would be nice if the world of marketing could offer a little relief every once in a while. It is chaotic. tumultuous holiday seasonMarketers find themselves in a bind... Read More
How YouTube is Supporting Black Creators and Artists
January 12, 2021 Marketing Erica Perry YouTube announced last summer that it would launch a $100 million multi-year fund to help Black creators and artists tell their stories. More specifically,... Read More