We are thrilled to announce the first round of leaders who will bring our 2021 theme, “Reinvention,” to life this May (4-7).
Throughout their sessions, you’ll gain actionable insights into the different ways we can use this year to come together as an industry and reinvent the systems of social media marketing, a process that starts by collectively recognizing what isn’t working and addressing the tough questions such as how we can act with tact and empathy in uncertain times.
Now part of Adweek’s family of brands, we’re confident this will be one of our biggest, most insightul events to date.
Register your interest today so you don’t miss out any agenda updates in the coming weeks! Tickets go on sale Thursday, February 11that 9am ET.
Platform leaders
Steven Galanis
Founder & CEO, Cameo
Cameo is Steven’s co-founder and CEO. This marketplace allows fans to book video shoutouts from their favorite athletes and entertainers. Since 2016, the platform raised more than $1 million for a wide range of charities through its Cameo Cares program and just last year topped Fast Company’s list of the “World’s Most Innovative Social Media Companies.” Cameo was also named one of the “World’s 50 Most Innovative Companies.”
Jeremi Gorman
Chief Business Officer Snap
Jeremi is Snap Inc.’s Chief Business Officer. She oversees global sales, agency partnerships and customer operations. Platform integrity and creative strategy. Since joining the company in 2018, she’s helped transform Snapchat into the go-to platform for Generation Z, using her expertise in sales and advertising to redefine the app’s purpose and push the boundaries for digital experiences without sacrificing the privacy of its users. Prior to Snap, Jeremi oversaw business intelligence and analytics, and the international expansion of Amazon’s advertising business and served various business roles at Yahoo, Variety Magazine, and Monster.com.
Nick Tran
Global Marketing Head TikTok
Nick is TikTok’s first Head of Global Marketing where leads all aspects of TikTok’s B2C global marketing efforts, including brand strategy, media and advertising, social media, and co-marketing partnerships, campaigns and activations. His first TikTok’s first global marketing campaign, “It Starts on TikTok,” celebrates the global TikTok community for transforming unique and creative content into memorable cultural moments. Before joining TikTok, Nick was VP, Head of Brand and Culture Marketing at Hulu where he helped reinvent the brand and worked on memorable campaigns like “Better Ruins Everything” and “Hulu Has Live Sports.” In 2020, Nick was included in Fortune’s 40 under 40 as well as AdAge’s 40 under 40 list.
Elizabeth Valleau
Global Creative Lead, Augmented Reality Facebook
Elizabeth is an award-winning creative technologist who also runs her own business. She currently serves as the Global Creative Lead at Facebook, with a focus in AR for the Instagram application. Her previous roles included Experiential creative lead at Grey NY, ECD for Trollback and founder of the Digital Experience section at R/GA NY. Her work with the United Nations, Nike, Unilever, the BBC, and Al Jazeera received some of advertising and design’s highest awards, including Clio’s, Webby’s, Pencil’s, and Lions, where the Nike Fuel Band was a Grand Prix-winner.
Santi Pochat
Head of Social Lab Google
Santi is Google’s Head of Social Lab. He helps to develop, measure and implement best-in-class social activations across the company. Prior to that, he served as EVP at Edelman where he led teams for companies like Unilever, Campbells, Facebook and the Samsung business in the US, work earned nine Cannes Lions, an Effie, and the first-ever Tribeca Film Festival “Tribeca X Award.”
Modern brands and media properties
Nadja Bellan White
Global Chief Marketing Officer VICE Media
Nadja is the Global Chief Marketing Officer at VICE Media Group, a newly-created global position, aimed to unify VICE Media Group’s portfolio and teams across marketing, branding, and communications internationally under one pillar. A champion of diversity and inclusion in the media industry, she previously served as Executive Partner for Ogilvy & Mather Worldwide and created Ogilvy/WPP Roots, an organization dedicated to driving cultural diversity and inclusion across Europe.
James Gregson
Digital Creative Director LEGO
James is The Digital Creative Director for The Americas. Here he oversees a team consisting of digital content strategists as well as creative designers, producers, and editors. His passion for both the creative side and the analytical side of marketing has given him over a decade’s experience in senior leadership and a deep understanding of the changing digital and social media landscape. He used a combination technical understanding and creative creativity to create measurable, effective programs for clients such as New Balance, Atari and Mercedes-Benz.
Tatiana Urriaga
Global Product Marketing Senior Manager Peloton Interactive
Tatiana is an award winning marketer who has built brands with tangible results in digital space. She is currently a Senior Manager of Products Marketing at Peloton and leads digital advertising efforts for the bike business. Prior to Peloton, Tatiana worked at digital media companies VaynerMedia, Havas WW, and 360i, on iconic Global brands such as AB InBev, Frito Lay, Ben & Jerry’s, and more.
Leaders of thought
Rishad Tobaccowala
Publicis’s former Chief Growth Officer. Author of Restoring the Soul of Business.
Rishad is an author, guru in marketing, and was the former Chief Growth Officer of Publicis. He has a 38-year history. His best-selling book is Restoring the Soul of Business: Staying Human In the Age of DataThis program focuses on helping people see, feel, and think differently about how to grow their company, their team, and themselves in transformative moments. BusinessWeekHe is regarded as one of the most influential business leaders because of his innovative ideas and TIMEHe was ranked as a top-five global marketing innovator.
Emily Heyward
Red Antler’s Chief Brand Officer and Co-Founder. Author of Obsessed: Building Brand People Love
Red Antler’s Chief Brand Officer and Co-founder is Emily. She is responsible for guiding strategic visions for a variety of companies, including startups and large names like Casper, Allbirds and Betterment. She is often interviewed about brand strategy. She has been quoted in Forbes, Bloomberg, Inc., Fast Company, Adweek, as well as other publications such as Bloomberg, Inc., Fast Company, Fast Company, and Adweek. In June 2020, she published her first book, Obsessed – Building a Brand People Love From Day One.
David Levin
Creative Director That’s the Lot
David is a pioneer in social tone and creative content for That Lot, a top social media agency in the UK that David co-founded in 2013. David is responsible for a number award-winning, highly-engaged accounts/platforms that have been created for clients like Amazon, Microsoft, eBay and Spotify.
David Schneider
Creative Director That’s the Lot
David Schneider, another co-founder and director of That Lot, is a social media powerhouse with more than half a million Twitter followers. His award-winning credits range from TV and film to advertising, including Cannes Lion nominations, for the HSBC Deep Fake Social Campaign, and Bafta nominations, for The Death Of Stalin. He recently directed on HBO’s new sitcom Avenue 5.
