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You might have the greatest content on the web, but do you find that your audience simply isn’t growing the way you planned? You may unknowingly be sabotaging the growth of your website. We take a look at 4 things that put your readers off returning to your site.

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Are you’re ears burning? If you’re supplying content to the online community, chances are that people are talking about you.

Whether or not companies are actively engaging directly with their audience through social media channels, they should at least be aware of conversations taking place about either their brand or anything that may directly impact them.

Listening to the buzz around you brand is not only important from a reputation management standpoint, but also because it serves as a way to better understand ways of improving your brand.

We take a look at ways to help you monitor online conversation and trends that can affect your brand, as well as show you a few nifty tools that can make your life a whole lot easier.

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We show you how in one line of a poem, Raymond Carver gives us the best lesson of all in how to create content.

Henry David Thoreau once said, “…most men lead lives of quiet desperation“. That phrase epitomises the life and work of Raymond Carver.

Carver was a short story writer and poet. Much of his writing reflects his personal struggles with alcoholism and domestic life. His short stories are bleak and touching, but never sentimental.

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Are you new to blogging and finding it hard to attract visitors to your site? Are you constantly thinking, “what content should I write for my readers”? In the third part of our “Killer Content” series, we will be focusing on developing tools.

Whatever type of business or website you are, there are sure to be online tools that help to make lives just that little bit easier. With the supply of freelance websites and online guides on how to create tools and plugins there are great opportunities to create useful tools that will help your readers.